The Concept

Perhaps you don’t approach the attractive women that you see from day to day.  Maybe the interactions that you have don’t lead to anything at all, or at best, friendship.  Or you already have some success with women, but you just aren’t having the kind of relationships that you really …

Coaching Services

    If you want to play around, stick to the internet. If you want to change now, get a coach.   If you really want to improve your dating life, reading books and watching videos aren’t going to cut it. Personalized coaching takes you from thinking, “That makes sense. …

Discussion Group

If you’re lucky enough to live in the Philadelphia area, you can come to my monthly group meeting, Date Better in Philly.  This meeting is an instructional discussion session where attendees can share their current struggles with their dating life and receive guidance pertaining specifically to their needs.  This is …

About Me

I can’t deny that I have an exceptional dating life. But it hasn’t always been this way. My experiences with women were once so incredibly frustrating (at times nonexistent) that I decided that I had to do something to fix it. For well over a decade I passionately studied and …

Recent Articles:

FREE eBook – How to Be an Attractive Man without Having to Be Handsome

Be an Attractive Man

A woman makes the decision if she is attracted to you or not within seconds of seeing you.

Not meeting you.

Seeing you!

Her initial attraction is not a conscious decision that is made on an emotional or intellectual level. It’s visual, on an instinctive level, and based on her sexual desire for you.  How to Be an Attractive Man (without having to be handsome) is a detailed instruction on how to increase your visual attractiveness and trigger that instinctive desire in women.

Do the following frustrations sound familiar to you? … Continue Reading

Presenting at the 2011 New York City Dating Skills Convention

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I’m speaking at the The Real New York City Dating Skills Convention next weekend, July 22-24.

I’ve attended and spoken at these kinds of events before and here’s my take on them… There’s a lot of speakers and you’re not going to vibe with every one of them. It’s a three day event and you’re going to get antsy sitting around all day. But even with that crap, you’re going to get some important bits of wisdom from most presenters that could potentially clear up a lot of things for you. Some coaches you’re really going to appreciate and they could change your entire dating life, which makes it well worth the time and small amount of money. … Continue Reading

7 Sexual Relationship Types – Monogamy, Friendship & More

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There are so many different kinds of sexual relationships that a man and a woman can have with each other. They range from one extreme to the other – from a committed monogamous relationship to friendship. It’s the relationship types that fall in between that are the least recognized, and end up being the most common between single men and women.

Personally, I don’t like putting labels on relationships, especially in the beginning, because it places unnecessary limits and destructive expectations on them. Also, many relationships can’t easily be defined because they are a combination of types. However, it’s important to know that you are not limited to the extremes of being alone or being married. There are many other possibilities … Continue Reading

Texting Girls vs. Calling Them on the Phone

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There are many advantages to texting today, I text all the time. It’s great for keeping in touch in friends and sending little bits of information, but you should realize that a text isn’t always the best way to communicate with the women that you date. The ability to take the time to think of the perfect thing to say via text, is not really an advantage. It’s a cop out. And women can see right through this. Many women will judge a man based on whether or not he calls her or texts her, especially when it comes to asking her out on a date.

Not only have I heard complaints from women about men that ask them out with a text message, but I’ve received compliments because I have the balls to do it with a phone call. This could be a big problem in your dating life, and this simple fix could change a lot. … Continue Reading

Appreciation of Women, Beauty and Femininity

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I haven’t always been this way, but I now see beauty in almost every woman. They are lovely creatures that bring me happiness. All of them – young, old, ugly and pretty. I walk down the street and I see a cute girl wearing spandex on her way to the gym and I smile at her in appreciation of her beauty. I see a middle-aged mother loving her child and I smile at her in appreciation. I see two teenage girls babbling back in forth in typical young girl fashion and I smile in appreciation. I see an average woman happily singing a song that she is listening to on her iPod and I smile at her in appreciation.

I don’t smile in lust, but in adoration of her femininity. My look does not say “I want to fuck you.” It’s a slight smile that says, “Wow! I find your presence refreshing!” I don’t smile to get a response from her. I smile because that’s what happens when I see something I enjoy. … Continue Reading

How to Get a Girlfriend – Simplified and Broken Down

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If you think about the amount and the variety of dating advice out there, you might think that meeting and dating women is incredibly complicated. It’s not. It’s actually incredibly simple. Here it is, all wrapped up in one little sentence…

Talk to women that you think are cute, until you find one that thinks you’re cute too, and then don’t fuck it up.

You don’t need to be a master of seduction. You also don’t need to be incredibly handsome or funny. As you can see, at its core, meeting and dating women is really basic. But let’s break it down to better understand what is going on here… … Continue Reading

Doing What You Want Is the Endgame

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Here it is. The answer to all your problems. The magic bullet. If you can do this, you will be good with women. And it’s so incredibly simple, it’s stupid.

Behold! The all-powerful…

DO WHAT YOU WANT

I’m not kidding with you. This is the endgame right here. And what you should be striving to do with all things in your life, especially when it comes to women. … Continue Reading

The Learning Process Behind Being Good with Women

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For most men what’s missing from the process of development is a guideline for to how to learn how to become good with women. All the information in the world won’t do you any good, if you don’t know how to use it.

Experience Is King

You can read every dating advice book ever published and watch every video course available, but you won’t get anywhere if you don’t put it into action.  There is a big difference between understanding something and truly knowing it, and the only way to internalize the important concepts and practices is to experience them yourself with real women. Experience is at the core of the learning process. Stop reading and thinking and start doing! … Continue Reading

The Power of Sincerity and Being Genuine with Women

Sincerity

This is about more than just honesty.  This is about being genuine.  This is about straightforward communication.  This is about not playing games.  This is about being real with women and the world.  After all, if you don’t communicate what you want, it’s going to be extremely difficult to get it!

Honesty is Attractive

Being sincere tells people that they can trust you. Tell people what is on your mind. Say and do the things that most people keep locked up inside their minds.  This is a way of living that says to the world, “This is me! And I’m proud of who I am!” Being open with people leads to trust and connection, because when somebody trusts you, they are more likely to open up to you – socially, emotionally and sexually. … Continue Reading

Being Sexual is What’s Missing – Desire and Expression

sexuality

Sex is an extremely important part of any romantic relationship regardless of how brief or lasting it is. One night stands are clearly all about sex, but you’ll also be hard pressed to show me a passionate long term relationship where the couple is not frequently having good sex. The problem is that so few people acknowledge how extremely important sex is in a relationship, and it just gets pushed to the side until it’s too late.

The typical guy will look at a pretty girl from across the room and think “I wanna fuck her.” Assuming he has the courage to go talk to her, which is an extremely unlikely, thoughts of sex quickly vanish from his mind and the interaction becomes polite – not sexual by any means. … Continue Reading

Welcome to Root of Attraction

Not your typical dating coach

Meeting and dating women does not have to be difficult. I understand that you feel like something is missing, but at the same time, you don’t want to have to pretend or act like somebody you're not to have success with women. Rest assured, I have learned that the key to success is not through saying and doing things to get women to like you. The answer lies in dealing with women and the world on your own terms. It all boils down to being a Man, being sexual and being genuine. Not only is this the easiest path to success with women, but it's also the most powerful.

~Kevin Cook